How To

February 12th, 2013 - Advice, How To

See Your Site How Others Do: Incognito Mode

When doing search engine optimization for your website, it’s important to view the world through your visitor’s eyes.

It used to be easy: search for your site, see where you rank.

Now that Google and other search engines use your social network connections to influence your page rankings, it can be hard to understand how you’re doing. If you look through your custom tailored view of the internet, your site will often look like it ranks higher than it actually does. This is thanks to how you and your connections have “Liked,” “Tweeted,” or “+1ed” your site.

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February 5th, 2013 - Advice, How To

Writing Great Content for Your Website

Deciding on the content for your site and writing it is something you should take seriously.

Note: This is part 4 of our series on how to create a great looking Onepager. See the whole series here.

Words are the most important part of your website. Delivering a clear message to your users is an essential part of your goal to convert them into customers.

Be sure to take time up-front and plan what your message will be. There are a few things to keep in mind before, during, and after you’ve started writing.

Goal

Everything you write should have a purpose. Will you educate? Sell? Encourage sharing? Before you start writing content, put a goal down on a physical piece of paper and keep it in front of you while writing. Any time you’re in doubt, look at the goal and make sure every word, sentence and paragraph is working to support that goal.

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January 28th, 2013 - Advice, How To

Tips on Choosing Great Typography for Your Website

The past few years have brought technologies that allow you to use of a wide array of typefaces on your website. We’ve put together some tips on how to make your site look the best it can with your use of fonts.

Note: This is part 3 of our series on how to create a great looking Onepager. See the whole series here.

The web was once an ugly place for typography. Either you had to lock your words in an image/flash file or be forced to use fonts that sit on your users’ hard drives. The former meant impairing your SEO presence by not allowing the text to be crawled. The latter meant limiting your font selections to twelve or so ‘web safe fonts‘. Thankfully, that’s all changed in recent years. Advancements in browsers and font-licensing has enabled designers to start using beautiful typefaces without hurting SEO. These new fonts are called ‘webfonts’. Onepager uses a variety of webfonts that are available for anyone to use. If you’re working elsewhere, Typekit, Fonts.com, and Google Webfonts are great solutions.

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January 23rd, 2013 - Advice, How To

How To Get More Visitors And Traffic To Your Site

One question that we get asked pretty often is, “OK I set up my website, now how do I get people to come to it?”

An extremely oversimplified answer is, “Make sure your content is very targeted and get as many quality links to your site as possible.” We’ve written a pretty detailed SEO guide about how to get ranked higher in Google, but here are a few basic steps you can take right away to increase the number of hits to your site:

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January 22nd, 2013 - Advice, How To

How to Choose a Great Color Palette for Your Website

Color palettes are a common place for both amateur and professional web designers to get stuck when creating a new site. Here are some tips on how to get your colors right.

Note: This is part 2 of our series on how to create a great looking Onepager. See the whole series here.

Color is an important part of any visual experience. One of its best uses is for communicating a mood to your audience. Is your business website serious or do you want to convey a sense of fun for your visitors?

There are several ways to choose a color palette.


Photo Credit: tomas carrillo

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December 10th, 2012 - How To

Onepager in the Chrome Web Store

Are you a Google Chrome user? Add us to your start page for quick access to Onepager.

The Chrome Web Store is a great place for Google Chrome users to find the best web apps available. If you think of the App Store for iPhones/iPads or Google Play for Android devices, then you get the concept behind the Chrome Web Store.

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November 5th, 2012 - How To, Product Updates

New Subscription Plans for Multiple Onepager Accounts

Multiple Onepagers are here. You can now build your empire of Onepagers and we can cross another long wanted feature off the list!

We’re excited to release a feature that’s been asked for since day one: multiple Onepager accounts. For all of you who have multiple sites right now, the headaches of logging in/logging out for every different Onepager you wanted to manage are over at last!

We’ve introduced new plans to support multiple sites. Here’s the goods:

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September 17th, 2012 - How To, Product Updates

Introducing Ecommerce for Onepager

One of our most popular feature requests has always been the ability to sell products through Onepager. Today we bring good news.

Introducing easy ecommerce

We’ve partnered with the easy payment company Gumroad to bring this awesome new functionality to Onepager. Now you can quickly start selling products on your site, all by enabling the Sell element in the editor. Whether it’s a physical product, digital download, or a general payment request (think collecting on an invoice), the Sell element lets you transact easily.

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September 10th, 2012 - How To

How to Choose a Great Background for Your Onepager

Getting your background image right is a great foundation to build a nice looking simple website for your small business.

Note: This is part 1 of our series on how to create a great looking Onepager. See the whole series here.

Our themes offer several nice background options. While you can’t go wrong with them, definitely consider changing your background to something custom.

Using a photo as your background

Many of our favorite backgrounds are photos from the actual business the website is for. That doesn’t necessarily mean a photo of the front of the business’s physical location, but instead it could be a creative shot of an aspect of the business.


Landmark Diner
Landmark chose to have one of their signature dishes on their very memorable blue table tops as the background. Not only does this give an interesting background with great colors, but since that’s actually their table, any customer familiar with it will instantly recognize the connection. This gets into creating a website that brings delight to the user, but that’s a topic for another day.

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September 10th, 2012 - Advice, How To

4 Tips on How to Make Your Onepager Look Great

Having a website for your small business is a great start. Making it look beautiful is even better.

It’s something we get asked all the time: How do I make my Onepager look really good? You don’t have to be a professional designer to make your site look great. This 4 tip series will get you well on your way.

Part 1: Choose A Great Background
Learn about what makes a great background and tips on how to choose a great one for your site.

Part 2: Get Your Color Palette Set
Tips and tricks on how to choose a color palette that works for your site and makes it look beautiful.

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