Build A Simple Personal Assistant Brand Website
Onepager customer, paulhufstedler.com, makes use of testimonials and personalization elements to build credibility, while showcasing his services as a freelance personal assistant at the same time.
A big part of building your personal brand is how you present yourself to your audience. You need to effectively communicate who you are, what you offer, and why people should reach out to you.
Paul Hufstedler tells his story and talks about his services in a separate ‘About Paul’ section – right next to a photo of himself, contact details, and a contact form.
To add a personal touch to your website, use high-quality and attractive visuals that help put a face to all the written content.
Paul Hufstedler uses a professional and cheerful photo of himself to build trust with his audience and humanize his personal brand. The testimonials on his website are also accompanied by the photos of the respective clients.
People trust other people. That’s why the best way to build trust with your audience is to showcase all the good things your clients have been saying about you.
Paul Hufstedler does this by including a separate section for testimonials – 'Praise from Paul's clients' – on his website.
If you are present on multiple online platforms, your website is a great place to showcase all your social media and business profiles. It helps visitors find out more about your brand and offers them multiple to reach out to you.
Paul Hufstedler – a freelance personal assistant – has incorporated his LinkedIn and Yelp profiles into his website via clickable icons at the bottom of the page.
Find an available small business domain name that is easy to remember and simple to spell. Stick with a “.com” version of your domain, and avoid words with multiple spellings or numbers. If your name isn't available as a domain try one containing your name and location – bayareapaul.com.